The Market Brand Challenge

So lately I’ve been thinking about getting a new set of wheels for the road. Something economical like hybrids. And not only that it saves your pocket a few backs here and there (but it adds up!), it helps the health of nature. You know you gotta do your part to save the planet from “going bankrupt”. Little things one can do makes a significant difference . . . ya know!

Knowing my personality when I say hybrids I just don’t buy the first hybrid I see on the car lot. It has to mean something. Personally, I like to prioritize looks over everything, then brand comes second. And you know what so bad about it is the money part I don’t normally care about. Lots of time that had gotten me in trouble! I look around and when something hits me in the right spot, it’s impossible to stop me from getting it. Whatever it is. Well, depends on what it is but I work hard to get what I like and want.

I have had my pretty boi Keeser for almost 4 years now and I honestly think I’ve had enough of that eye striking bright canerie yellow car! (Sorry Keeser!) I have received numerous “Nice!”, “Sweet!”, and so forth ever since I got it. I must say it is flattering to drive a set of wheels they don’t make anymore . . . or at least in that color for that particular brand and model. For those who doesn’t know, my everyday “shoes” is a 2001 LEXUS IS300, V6, 250-300 something horsepower, Canerie Yellow exterior, black leather interior, 17″ alloy wheels, conservative but sleak spoilers, tinted windows/sunroof, 6-speed transmission, and etc. I know it’s an 7-year old car and it takes my behind from point A to point B.

Although it is that old, it gave me a lot of fun and not so fun memories. I won’t share any of the bad ones but I will say Keeser has been good to me over the past 4 years. I’m in it EVERYDAY and Keeser has witnessed some of my best and worst time in my life. I know it’s only a car - has no life - but inside of it though was where I let myself free mentally. I often dream in my car as I drive to and from work, or gym, or club, or whenever I’m in it. Keeser is always there to let me dream. I’m not that superficial but I have a dreamcatcher hanging below the rearview mirror; people say it catches your dreams and should be in my bedroom and not in my car - but my response everytime is that dreams usually happen in my car so that is where you’re gonna find the dreamcatcher.

I gave car-shopping a little bit of thought and so I got on Lexus.com (for a newer Lexus), MercedesBenz.com (my dream car brand), LandRover.com (Gosh, Range Rover Sport come get me!), and of course, my baby Porsche.com. Of the three, two didn’t have any hybrids, but Lexus. I mean I could consider another Lexus yet again but I want to try what another brands has to offer. Now I know that almost of the European brands unfortunately have not been successful with their reliability ratings for many, many decades. Despite that though people still buy them for the obvious reason–status! Oh yea, there is absolutely nothing greater than driving a Mercedes Benz, regardless of year/model, with that emblem sticking out of the hood. Mmmm! It’s like a well-done/medium well New York strip steak on a plate! You just want to jump in it and never want to come out.

But again, although I said looks first before brand . . . but those two go together. It doesn’t work without the other. So my best pick is a newer Lexus–the most reliable, modern-age, well-advanced, highly competitive, aerodynamic, increasingly public demand, luxury vehicle in the U.S. and of course, Japan.

I hope I will be able to buy a newer car before moving to California. Just because sales taxes are probably cheaper here in VA than in California. So . . . I can’t wait to get on whatever the best Lexus model there will be on the lot when I go shop. We’ll see . . . By the way here’s Keeser.